SOTC Launched Sales Analytics

SOTC ventures into Forex Business


SOTC entered the Travel E Commerce space with an all new portal, offering exciting new features. The new website is built on SOTC’s Omni-channel approach which is customer-centric and helps deliver an integrated digital experience to our customers and a desire to use technology to allow customers to engage seamlessly with us across our physical & digital platforms.


Kuoni India rebranded to SOTC as part of a brand transition post change in control & Kuoni Group exiting Tour Operating entities globally.

SOTC released its new TVC, asks Indians not to postpone their Holidays & make holidays a priority.

SOTC unveiled its new brand logo. The new logo uses distinct tag lines for each of the business segments - For Holidays, For Incentive Travel and For Business Travel.


Kuoni-SOTC launched a brand campaign for Indians to prioritize their holidays. The campaign communicated a strong statement of looking at Vacation Deprivation as a disease and a holiday as the only medicine to cure it.

Kuoni DVMS (Dubai Visa & Marhaba Services) unveiled an updated brand identity, which includes a redesigned primary logo. DVMS will now be Distribution. Visa. Marketing. Services.

Kuoni Travel (India) Pvt Ltd has become a step-down of Fairfax Financial Holdings Group; held through two companies, its Indian listed subsidiary, Thomas Cook (India) Limited (TCIL) and TCIL’s subsidiary Travel Corporation (India) Ltd.


Received the prestigious Certificate of Registration for operating Quality Management System which complies with the requirement of ISO 9001:2008 for its corporate travel business.


Launched a television commercial in line with the new brand architecture "Kuoni Together With SOTC". Commercial highlighted the brand promise of 'We are for holidays' and inspired consumers across segments to stand up for their holidays.



Launched the first ever Kuoni Holiday Report 2011. Kuoni India launched Perfect Moments; need based concepts for the Indian traveler that included mind body soul, away from it all, the world is mine, undiscovered destinations and romantic escapes.


Kuoni re-launched Business Travel in partnership with HRG, a global giant in the business travel segment, under the brand name HRG Sita India.


Kuoni, the world's leading luxury holiday brand, launched in India as the country's first leisure travel brand focused solely on the luxury segment.

Distant Frontiers was acquired by Kuoni Travel in 2006.


FIT Holidays was launched to market and operate international and domestic holidays for individual travellers.


Kuoni India consolidated its leadership position in the Destination Management business segment by acquiring Tour Club, India’s No. 1 Destination Manager for visitors from the Middle East.


Kuoni India became India's largest travel company with the acquisition of Sita World Travel. Sita became another prestigious brand of Kuoni India.


Kuoni Group acquired 100% equity in SOTC in 1997.


Kuoni Group entered India by acquiring a 51% stake in SOTC.